Friday, October 12, 2012

Chedda Chapp...The Empty Theater



New Bern, NC native, Chedda Chapp (aka Rontray Beatty) pulls listeners into his struggles and rise as an Independent Artist. Continuously building his work ethics and education, Chedda found himself in Winston-Salem, NC, studying finance at Winston-Salem State University. He started taking as many internships that he could to use the opportunities to explore other parts of the country and to broaden his perspective musically and personally. Eventually Chedda linked with fellow student Paris "P-Wise" Franks (cousin to Nolo) and was introduced to All-Terrain Music (ATM). Leading that label were Brion "Nervous Reck" Unger and Robert "Bobwire" Lawrence, both from Fayetteville, who showed him that quality music was more then just rapping over beats. 

After a disappointing launch of his 1st project, The Next Chappter, and the breakdown of ATM, Chapp decided to launch his own movement, calling it 24/7, which represented his grind and the grind of other artists within the movement, T.Walker, AKAJ and Jey Davis. 24/7 was building a buzz throughout North Carolina's triangle area. Leading Chapp to release 2 more projects. Neither built the steam he was hoping for so he stepped back and finished his college education and focused on his personal life. Obviously the time off to regroup did some good, Chedda moved to Raleigh and linked back up with P-Wise, Nerv Reck and schoolmate Streetz Mentor. After over a year of dedication, struggles and collaborations, the "Life's Grand 24/7" emerged and the release of Chedda Chapp's best work thus far..."The Empty Theater



Follow Chedda Chapp/Life's Grand 24/7:
Facebook
Bandcamp
YouTube
iTunes
@CheddaChapp
@NervReck
@StreetzMentor

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